HARVARD LAW SCHOOL HOLDS COURSES TO TEACH GREEDSTERS HOW TO DEAL WITH ANGRY PUBLIC

Linton Johnson, Chief Spokesperson, BART - A fun-packed, knowledge filled two day course that leaves you feeling energized and armed with strategies to resolve real world crises in your workplace.�

Harvard Law School - How can you avoid disaster when your organization has triggered a crisis that threatens your reputation and your image?

What specific steps can you take to turn consumer anger into opportunities for gain, whether you are dealing with:

- customers who are dissatisfied because the product doesn’t work, or because they think you lied about service or cost;

- concerned interest groups who are blocking a license, rate increase or permit;

- potential litigants who are seeking to assign liability or sue for damages;

- the need to develop new media strategies that rely less on image manipulation and more on cooperating with opposing groups?

In our special, two-day, executive program Dealing With an Angry Public, we share a powerful negotiating technique for managing or avoiding public disputes - and for dealing with the media - that you can apply whether you are attempting to defend controversial decisions or trying to protect your organization from the consequences of an accident or a mistake. Called "mutual gains," this innovative approach offers a set of specific action steps you can take to turn public threats into opportunities for gain. Please accept my personal invitation to attend. - Lawrence E. Susskind Co-Director, MIT-Harvard Public Disputes Program

Lisa Ross, Director, Corporate Communications, Wyeth Pharmaceuticals - Great program. Very relevant to my current role, and I will be able to use some of the strategies right away.