Friday, February 22, 2008

Michael Pollan Debunks Food Myths


By Onnesha Roychoudhuri, AlterNet. Posted February 20, 2008.


Pollan's new book, In Defense of Food, is a scathing indictment of the food industry and a call for a return to unprocessed food.

The human digestive tract has about the same number of neurons as the spinal column. What are they there for? The final word isn't in yet, but Michael Pollan thinks their existence suggests that digestion may be more than the rather mundane process of breaking down food into chemicals. And, keeping those numerous digestive neurons in mind, Pollan's new book In Defense of Food: An Eater's Manifesto entreaties us to follow our knowledgeable guts when it comes to figuring out what to eat.

Nutrition science and the food industry have been changing their minds about what Americans should eat for years. Low fat, no fat, low carb, high protein. In In Defense of Food, Pollan argues that all of these fixations amount to a uniquely American disease: orthorexia -- an unhealthy obsession with eating. And as statistics on diabetes and obesity can attest, obsessing doesn't seem to be getting us anywhere. Pollan takes the reader on a journey through the science of food and reveals how it is that we've ignored our guts and followed the ever-changing tune of food science. At once a scathing indictment of the food industry, and a call for a return to real food, Pollan's latest book reveals how Americans have been dangerously misled into adopting "low fat" as a fundamental food mantra, and how most of the products on our supermarket shelves should be called "imitation."

Pollan recently sat down with AlterNet to explain why cooking from scratch has become a subversive act, and to tell us things our guts probably already knew.

Onnesha Roychoudhuri: At the very beginning of the book, you indict your own field -- journalism. You write, "The story of how the most basic questions about what to eat ever got so complicated reveals a great deal about the institutional imperatives of the food industry, nutrition science, and -- ahem -- journalism ..."

Michael Pollan: The way journalists report on science contributes to the confusion about nutrition. We over-report the latest findings. Science is this process where hypotheses are advanced, and then they get knocked down. But you lose track of that when they run the big story on page 1: "Study of Low-Fat Diets Finds They Don't Really Work." That makes it sound like a consensus has formed. You look more closely and you realize, well, that's not really what that proved. It really proved that it's very hard to get people to go on a low-fat diet. The people in that study didn't really reduce their fat intake that much. We've tended to amplify a very uncertain science.

The larger issue is that the very nature of journalism and the nature of food don't make a good fit. Food is a really old story. The foods that we do best on are the ones we evolved eating over many thousands of years. But journalism needs a new story every week, and so we tend to play up novelty and surprise. The classic methods are to eat more fruits and vegetables. How are you going to interest an editor in that story? But in fact, that is the story. Nutritionists haven't changed their points of view nearly as much as you would gather from reading the journalism about them.

On the other hand, there is a very good fit between journalism and the food industry, which needs lots of change. The food industry needs to know that the blueberry is the food of the moment and that there's very exciting research showing that it's a "superfood" so they can put blueberries in all their products. That suits both journalism, which needs a new story every week, and the food industry, which puts out 15,000 new products every year.

OR: This constant influx of food products seems to be the result, in part, of this rise in the prominence of focusing on "nutrients." Can you explain how we became fixated on nutrients?

MP: In 1977, Sen. McGovern, who had convened this select committee on nutrition, was looking at why there was so much heart disease post-WWII. The thinking then was that people were eating too much animal protein. So his initial recommendation, quite plain-spoken, was to eat less red meat. Turns out the industry would not let the government say "eat less" of any particular food, so there was a firestorm of criticism. He was forced to compromise on that language. He changed it in a way that would prove quite fateful in many ways. He changed "eat less red meat" to "choose meats that will reduce your saturated fat intake."

There are a couple noteworthy things about that. One is it's a lot less clear and a lot of people aren't going to understand it, which certainly suits the food industry. The other is, it's affirmative. It's saying "choose meats." In other words, eat more of something that will have less of the bad nutrient -- saturated fat. We're no longer talking about eating more or less of a particular food; we're saying eat more or less of a particular nutrient. That became the acceptable way for everyone to talk about food. It didn't offend the food industry because they could always change their products to have more of the good nutrient, less of the bad. And I think it was very confusing to people: Foods are not merely the sum of their nutrient parts.


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Onnesha Roychoudhuri is a San Francisco-based writer and editor. She has written for AlterNet, The American Prospect, Salon, Mother Jones, Truthdig, In These Times, Huffington Post and Women's eNews.

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